Press "esc" to clear
Go to Advanced Search

Showing results

110 of 721
ShankarmugshotApr2017.jpg

Article ID: 695118

GDPR: More Consumer Control and Creative Digital Marketing

Texas A&M University

General Data Protection Regulation (GDPR) will require more consumer control and creative digital marketing. To clear up some of the confusion, Venky Shankar, Professor & Coleman Chair in Marketing and Director of Research at the Center for Retailing Studies, answers some questions about it.

Released:
24-May-2018 3:40 PM EDT
EXPERT AVAILABLE
Open in New Tab
Add to Favorites
Comment

Law and Public Policy

Article ID: 694993

​Why an Upcoming Appointment Makes Us Less Productive

Ohio State University

You’ve got a full hour until your next meeting. But you probably won’t make the most of that time, new research suggests. In a series of eight studies, both in the lab and real life, researchers found that free time seems shorter to people when it comes before a task or appointment on their calendar.

Released:
23-May-2018 10:05 AM EDT
EXPERT AVAILABLE
Open in New Tab
Add to Favorites
Comment

Social and Behavioral Sciences

CHAOS005897-Panchuk-financial-bifurcation.jpg
  • Embargo expired:
    22-May-2018 11:00 AM EDT

Article ID: 694735

The Price of Chaos: A New Model Virtually Pits New Investors Against Experienced Ones

American Institute of Physics (AIP)

Variation in expertise and risk-taking behaviors among investors regularly sends markets on roller-coaster rides. Researchers describe the intricate dynamics driving a financial markets model in this week’s Chaos. Their model takes aim to simulate asset pricing when mixed groups of investors enter a market. By examining bifurcation conditions, they described transitions between different chaotic dynamical regimes. They showed that their model can reflect the nature of real markets by switching between bear and bull dynamics.

Released:
17-May-2018 9:20 AM EDT
EXPERT AVAILABLE
Open in New Tab
Add to Favorites
Comment

Article ID: 694645

Economist: Marketing Plans Can Help Central Texas Farmers Capitalize on Grain Markets

Texas A&M AgriLife

The impacts of potential trade tariffs on crops such as soybeans would send ripple effects through other agricultural commodities, according to a Texas A&M AgriLife Extension Service economist.

Released:
15-May-2018 4:50 PM EDT
EXPERT AVAILABLE
Open in New Tab
Add to Favorites
Comment

Article ID: 694580

Misperceptions of Deadlines Can Have Negative Influence On Daily Decision Making, Johns Hopkins Researcher Shows

Johns Hopkins University Carey Business School

Two recent studies by a Johns Hopkins Carey Business School researcher conclude that our misperceptions based on deadlines have a direct and negative impact on how we perform certain tasks. Both papers appeared recently in the Journal of Consumer Research.

Released:
15-May-2018 10:05 AM EDT
EXPERT AVAILABLE
Open in New Tab
Add to Favorites
Comment

Social and Behavioral Sciences

iStockshopping.jpg

Article ID: 694382

Baylor Expert Shares 11 Tips to Negotiate the Best Retail Price

Baylor University

In today’s retail climate, where stores struggle to keep up with online competition and customers can compare prices with the ease of their smartphones, the price tag is just a starting point for negotiations, said a negotiation expert at Baylor University.

Released:
10-May-2018 3:40 PM EDT
EXPERT AVAILABLE
Open in New Tab
Add to Favorites
Comment
KS.jpg

Article ID: 694329

Kerry Salerno Joins Babson College As Chief Marketing Officer And Vice President Of Marketing

Babson College

Babson College has appointed Kerry Salerno as Chief Marketing Officer and Vice President of Marketing, where she will oversee efforts to build and sustain awareness of the college’s mission and programs, increase engagement with key audiences, and encourage future generations of students to consider pursuing a Babson education.

Released:
10-May-2018 9:00 AM EDT
EXPERT AVAILABLE
Open in New Tab
Add to Favorites
Comment

Article ID: 694274

Top-Ranked Reviewers Aren't the Top Influencers When It Comes to Online Sales, Study Says

Indiana University

Top-ranked reviewers on online retail sites such as Amazon.com may influence purchases, but a research study from Indiana University's Kelley School of Business finds that those who post reviews less often and more informally can be seen as more trustworthy and have more of an impact on sales.

Released:
9-May-2018 12:05 PM EDT
EXPERT AVAILABLE
Open in New Tab
Add to Favorites
Comment

Social and Behavioral Sciences

angle-circle.jpg

Article ID: 693791

​Curves or Angles? Shapes in Businesses Affect Customer Response

Ohio State University

When you’re waiting in a busy restaurant or doctor’s office, it may matter whether the tables, light fixtures and other objects are round or square. In a laboratory study, researchers found the shape of physical objects in a service business affected customer satisfaction, depending on how crowded the business was in the experimental scenarios.

Released:
1-May-2018 11:05 AM EDT
EXPERT AVAILABLE
Open in New Tab
Add to Favorites
Comment

Social and Behavioral Sciences

wine2.jpg
  • Embargo expired:
    1-May-2018 11:00 AM EDT

Article ID: 693695

The Future of Wine Pricing

Rensselaer Polytechnic Institute (RPI)

A new report published by researchers M. Hakan Hekimoğlu of Rensselaer Polytechnic Institute and Burak Kazaz of Syracuse University’s Whitman School of Management outlines a new approach to predicting the release prices of Bordeaux wines (known as En Primeur prices) using weather information and the Liv-ex 100 index. According to their models, we can expect slight price increases this year, on average, for the 2017 vintage wines.

Released:
30-Apr-2018 11:00 AM EDT
EXPERT AVAILABLE
Open in New Tab
Add to Favorites
Comment

Showing results

110 of 721





Chat now!